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Stürenburg · Devil's Dog

Werner Stürenburg

Art Quarter Fine Art Logo

Affiliate Program
Marketing Journal

Marketing Musings on Art
Sell Fine Art For A Change

Entertaining · Amusing · Interesting. And Free.

ISSN 1437-1375

Back issues below.

Stürenburg · Devil's Dog

Werner Stürenburg

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In case you wonder ... | Galleries | Journals | About | Mission | SiteMap | ... I write with a German twist!

Dr. Werner Stürenburg
talking to you
Dr. Werner Stürenburg

You want to

  • Earn some extra money?
  • Stand out against the crowd and offer something different?

  • Enhance your site with fine art?

Join the affiliate program and offer beautiful pictures to your visitors. Earn 15% on either posters, replicas or originals bought by your visitors! 

And it's easy, too:
  • Participate for free.
  • Add value to your web site.
  • Be up and running today

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CashPile 4 star


Frequently Asked Questions

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What do you want me to do?

We never know when and where a visitor you send to me will buy. Chances are he will buy directly from my site. Hence we must record the fact he came from you right on the spot.

The only way to do this is via email address. Capture the email address. Nothing more, nothing less. I won't bother you no more. You provide an email link, and that's it. No interaction from your side.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What if another affiliate captures the same address later?

Well, that's bad for the second affiliate. We got to have a rule here, and the simplest may prove the best. If this rule is not acceptable, I will change it.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What if the visitor uses different email addresses?

Life is complicated, isn't it? I'm afraid, I can't ask every customer to reveal all their email addresses. If the customer's email address captured by you is not used with order email, we will find out the identity only by chance.

I could ask the customer where they found out about Art Quarter. Will they remember? I bet not. If we find out, you will get your commission, of course.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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How do I get the email address?

Every browser supports the simple email syntax. I use it on nearly every page. See how it works. Look at the source code. If we were to ask the visitor to enter their email address into a form, we would get lots of wrong addresses, producing much hassle.

Offer an email link instead. It's easy for them, too. They will only have to click twice. No tedious keying in the email address for them. We will automatically get their reply address. Chances are that the reply address is correct. If not, they won't get any replies whatsoever. So this is a simple and easy method.

I am informed that people experienced problems in the past with the mailto: syntax. I don't think this is a problem anymore. If you feel uncomfortable with it, please let me know. I will then supply another method using CGI.

Remember: The drawback of this method is: People have to enter their email address manually, and they tend to make frequent mistakes. Chances are that this email address won't work, which means that neither you nor your visitor will profit. That's why I prefer the email link method.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Will the visitor leave my site?

No. They send off the email and are back at your page. They can't even visit my site at will at this point. They don't know the address. They will visit my page after they got the info via email.

As a rule, Fine Art is not sold on the spot. We got plenty of time. They need plenty of time. They are interested, because they ordered info via email. They will come back. Your visitor stays with your site at the moment. With follow up autoresponders, we can supply information and stay in touch with the prospect.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What do I offer for the email address? Give an example of what to do!

For example: Offer them info and subscription directions on one or all of our Free Journals and link with the following syntax:

mailto:yourID@art-quarter.com?subject=NameOfJournal, i.e. mailto:10000@art-quarter.com?subject=ArtJournal

Or offer them direct subscription to a journal with the following syntax:

mailto:yourID@art-quarter.com?subject=subscribeNameOfJournal, for example mailto:10000@art-quarter.com?subject=subscribeCreativeJournal

You can also promote Art Quarter directly and offer info about our site with

mailto:yourID@art-quarter.com?subject=Info, for example
mailto:10000@art-quarter.com?subject=Info

Or you promote your favorite artist, for example Robert Schaefer, and offer info with

mailto:yourID@art-quarter.com?subject=RobertSchaefer

Or you promote a work of art you like most, for example Anne's Ozonis, and offer info with

mailto:yourID@art-quarter.com?subject=AnneOzonis

Or you offer any essy or article I wrote and published on the site, for example info about creativity with

mailto:yourID@art-quarter.com?subject=EssaysCreativity

You get the point. Catch the interest of your visitor with banners, images of art, links to journals or essays. Offer them whatever you find interesting on my site. I got plenty of valuable content. Copy to your site whatever you think will get your visitor hooked.

I am in the process to set up an autoresponder follow up system that will be very powerful. If I get an address from you with one of the above methods, I'll send them information and offer more via autoresponder.

Try different things, offer more than one. As you get feedback, you will find out what works best. You don't have to promote on your site only. Promote in newsletters, newsgroups, mailing lists, with your sig file, whatever works best. Any method is applicable.

You can even copy the (latest) issue(s) of your favorite journal(s) to your site. Only make sure that you change the subscription links I supply to the syntax above. Else they subscribe directly to makelist, leaving no trace of coming from your site.


What do you do with the email address?

I will receive this letter with the address of your visitor and your ID and enter both in a database. I will send the info to them and a note to you.

You will never hear about it any more.

Whenever this visitor will buy in the future, you will get your commission. No hassle whatsoever.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Can you cheat me?

No. It'll cost you some work, though. Yes, if you take the easy way. But I won't cheat you. Apart from being honest, which you can believe or not, it makes no sense to me. I work hard to make you work for me. I know, you probably will have to wait long to see a check in your mailbox. I will be happy to notify you every time I get an email address from you. I will be happy to notify you of an order. I will be happy to send you the check.

Why should I cheat you?

I would be extremely unwise. On the contrary, I am eager to see my affiliates prosper. If my affiliates don't earn substantial money, or if some do and others don't and I don't show them how to improve, I will lose all my affiliates in the short run. I could just as well drop my affiliate program altogether and have a good time instead.

If you want to be independent and make sure that I can't cheat you, you have to sell directly off your site. You can do so with single works, artists, galleries, you can even mirror my whole site. This will cost you some work, but you'll be safe.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What more can I do?

There is another opportunity: Offer this Affiliate Program and earn another 5% on all sales your associate earns. Promote the Art Quarter Affiliate Program or the MMA Journal and offer info with

mailto:yourID@art-quarter.com?subject=MMA

This visitor will eventually apply for an ID and start promoting. You will get notice then. Of each sale this affiliate makes you will get 5%.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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What image can I use as a link?

Take any image off our site (give due credit if you take an image of an artist - images are copyrighted) and link from that or make your own. Some animated banners are placed below. You can make your own animated banners very easily here.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Can I promote more specifically?

You can do some more. You can sell single works or specific artists or just about everything yourself. Make up your own store. Get all information available from the autoresponders below. In any case, subscribe to MMA. If you need more info, email me and tell me what you need. Ask any question you have. I will do my best to help you.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Where do I get info on marketing art and my ID?

You can do much more than just putting up a banner. You can effectively market art. You will read all about it in MMA. You can read the past issues from here! I can send them to your mailbox, too. If you are ready to go, ask for an ID.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Are there things to avoid?

You must not link directly to Art Quarter. If you do this, I won't be able to track the relation of your visitor to you. Technically, there would be a way to do it, but it won't work. I would have to use cgi and rewrite all pages with cgi. This would not be a problem to me, but it turned out that I can't insert images to my pages. My ISP can't solve this problem. (Read the Free Report about my mistakes and learn from them.)

Anyway, the visitor would be anonymous. If they would not buy on the spot, they would be lost for you. This is the problem with Amazon. You send the visitor to Amazon with your ID. They buy or not. Next time they go directly to Amazon. You won't get any commission. Not so with us. You will be in business forever. If a second affiliate sends the visitor to me, they are unlucky, you are the first. The second affiliate will get 5% nevertheless. To compensate for the effort.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Is there any experience marketing art?

Marketing Fine Art is new. We know after 2 years that marketing books can be done the way Amazon does it. They had to find out. They were successful. They could not know beforehand. We will find out how to market Fine Art. I invite you to explore this terrain with me.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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How much money can I make?

Marketing Fine Art is exciting, rewarding, and can make you rich, too. You got to sell lots of books to get a substantial amount of money in your pocket. Sell one large painting and you got your month's pay. Sell more and you'll be well off.


 Example:

Paris is a limited, signed Photo Giclee and sells for US$ 789. Posters are available for US$ 49, 83, 124, 216, depending on size.

Your commission is
US$ 118.35, 7.35, 12.45, 18.60, 32.40 respectively.


 Example:

Motel Six is a limited, signed Cibachrome Print and sells for US$ 179.

Your commission is
US$ 26.85.


 Example:

327 is a small painting and sells for US$ 1,400.

Your commission is
US$ 210.


Example:

Tonio is a portrait sculpture and sells for US$ 3,479.

Your commission is
US$ 521.85
.

This sculpture probably won't sell at all, just because it is a portrait. Who will buy a portrait of Tonio?

At most Tonio himself, his spouse, parents, friends, maybe his fan club or the Nobel prize committee. So here you have the target market for Tonio's portrait sculpture.

What about the target market for Bill's portrait sculpture? Or for Marilyn's?


Example:
This painting is quite large and sells for US$ 21,300.
(See Weekly Work 1.39)

Your commission is
US$ 3,195
.

Posters are available for US$ 49, 83, 124, 216, depending on size. Commission US$ 7.35, 12.45, 18.60, 32.40 respectively.


     

If you rather believe in small money and large numbers: You can sell low cost items, too. We got posters and will produce gift items such as T-shirts, mousepads, mugs, cushions and the like. We got ideas! Come along with us! It's fun.

Amit Malik from Monday Magazine has invited me to become Art Consultant of Monday Magazine. His assertion:

One of the reasons why people are in business is to revel in art. Literally! I want people to develop a good taste.

Be prepared for great success.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Where can I learn more?

I publish a monthly html ezine on this topic: Marketing Musings on Art. Subscribe to it, read all back issues, learn from it and enter a discussion with your fellow affiliates. I'll keep you informed on all important changes on Art Quarter. There are improvements on a daily basis. Exiting things happen all the time. You'll be part of it.

Truly yours,
Signature Dr. Werner Stürenburg, Germany

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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affiliate program | using banners | promoting single works | setting up a store | commission rates

issues | subscribe | unsubscribe | usage | invite your friends | suggestions | comments
(If you have a problem making contact by clicking on the options above, please email me ws@art-joe.com with the appropriate subject)
I respect your privacy - my subscriber list is not made available to anyone.

In case you wonder ... | Galleries | Journals | About | Mission | Need Personal Advice? | ... I write with a German twist!


What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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Marketing Musings on Art, Year 1
ISSN 1437-1375

No 1 Getting started
No 2

Good news

No 3

First example

No 4

Promote it

No 5

Watching success

No 6

Who makes it on the net?

No 7

Feedback from friends

No 8

Spreading the word

No 9

Growing Up

No 10

First Sale And Serious Inquiry

Marketing Musings on Art, Year 2
ISSN 1437-1375

No 1

Happy New Year and Assessing

Visit MMA Member Forum at Deja News.

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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In case you wonder ... | Galleries | Journals | About | Mission | Need Personal Advice? | ... I write with a German twist!


Some Banners to choose from.

You can make your own animated banners very easily here.

Art Quarter Fine Art Logo *** !!!! If you can read this as plain text without image: Send this mail back to me: You got problems with your mail program !!! ***

Art Quarter Fine Art Logo

Art-Quarter Logo

Banner 1, Art Quarter

Banner 2, Art Journal

Banner 3, Drawing of the Day

Banner 4, Fine Art

What do you want me to do? | What if another affiliate captures the same address later? | What if the visitor uses different email addresses? | How do I get the email address? | Will the visitor leave my site? | What do I offer for the email address? Give an example of what to do! | What do you do with the email address? | Can you cheat me? | What more can I do? | What image can I use as a link? | Can I promote more specifically? | Where do I get info on marketing art and my ID? | Are there things to avoid? | Is there any experience marketing art? | How much money can I make? | Where can I learn more? | Autoresponder Information | Marketing Musings on Art | Banners

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© 1998,1999 · Werner Stürenburg · Germany  ;· Hauptstr. 13 · 32609 Hüllhorst · Tel. 0(049)-5744-511-574 · Fax -575

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